--November 1, 2007 - Seattle Washington--
Recently, I had an opportunity to speak before a wonderful audience of about 500 technologists at Microsoft's Global SOA and BPM conference in Seattle Washington. The speech focused on Enterprise SOA: how emerging technologies like SOA are developing entire markets which are putting pressure on established corporate buying behaviors.
The first part of the presentation served as a foundation and presented a brief history of corporate buying paradigms from the 1970s to today. It focused on a) the massive transformation that has occurred within corporate IT shops from the 1970s to today and b) it covered how a component of "buy vs build" has become an established part of corporate culture (where in the 1970s, most software was developed in-house -- today, most fortune 2000 and global 500 corporations buy software from corporations such as Microsoft, SAP, IBM, and others vs developing their technology solutions entirely in-house).
The second part of the speech delved more deeply at an emerging market which provides commodity services to the enterprise and which places pressure on established paradigms for software development and acquisition for the modern corporation and focused on how that pressure is being manifested within the enterprise, what actions corporations should consider taking to capitalize on those changes, and the likely impacts to Enterprise Strategy, Enterprise Architecture, and the overall organization of the modern Information Technology department of the modern corporation.
The chart to the right presents a typical corporate landscape with an example technology trajectory - which a corporation can exploit to maximize value. |
